4 SEO Strategies that Seem Smart But are Actually Ineffective

There are SEO strategies that seem smart, but are no longer effective because of Google’s updates. There are companies that still implement these tactics thinking that they still help their websites. Some of these strategies are still effective, but only in small doses. Managing Several Websites Businesses that create several websites for their company have More…

Are You Ready for Mobilegeddon ala Bing?

The search engines have all but made it official: mobile-friendliness is now the name of the game. Mobile search is growing and search engines are taking note. Last April 21, Google rolled out its mobile-friendly algorithm. Now, we are anticipating yet another onslaught of changes. This time, it’s mobilegeddon courtesy of Bing. Bing’s announcement did More…

Standing Out on Facebook

Almost everyone is on Facebook. From kids to seniors, most people have actively liked and shared on this well-loved social network. Since 2004, the social media site has gathered over 1.23 billion active users worldwide. Brands should benefit from this data because their target audience is present online. Posting ads on Facebook increases a brand’s More…